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Marketing Content

Having fresh and up-to-date marketing content is not something every practicing attorney has the time, knowledge or resources for. However, it is a critical part of sustaining a thriving business. These marketing content packages are created to give elder law attorneys content to use on all media platforms: website, blog, social media and in-person presentations.

Updating your blog on a weekly (or minimally monthly) basis is what every business owner should be doing. This marketing strategy keeps your website fresh and informative. Your potential client base can see that you are aware of what is going on in the elder law field and that you are there to keep them informed. It also helps search engines (ie: Google) find you online and helps drive traffic to you and away from your competitor.

Staying active on social media is also another marketing strategy that might be time consuming or too confusing. Using our tips for posting to social media will give your client’s and your potential clients the feeling that you are staying well informed and active in the community.
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    Generating Clients (and Revenue) with Elder Law (marketing content)

    By: ElderCounsel, LLC

    Included in this package are the following marketing items, in Word format, for easy incorporation into your own website, blog, or social media platform.
    1. Blog Post/Website Content: Why Let LTC Premiums Lapse
    2. Blog Post/Website Content: Age Appropriate Legal Documents, Part 1
    3. Tips on Setting up Speaking Engagements
    4. Presentation Package: Elder Law: What it Means For You and Your Loved Ones
      1. PowerPoint: "Elder Law: What it Means For You and Your Loved Ones"
      2. Word Doc: Invitation to attend "Elder Law: What it Means For You and Your Loved Ones"
      3. Social Media Posts for the event "Elder Law: What it Means For You and Your Loved Ones"
    EC Practice Enhancement Program members, this is available free of charge in the PEP Marketing Content archives.
    Not a PEP member yet?  Learn more.
     
    Member Price: $79.00 Retail Price: $129.00
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    Presentation to Clients: Protect Your Home and Savings (marketing content)

    By: ElderCounsel, LLC

    Included in this package are the following marketing items, in Word format, for easy incorporation into your own website, blog, or social media platform:
    1. Blog/newsletter/website content: “Behavior Changes are Often First Signs of Dementia”
    2. Blog/newsletter/website content: “Lawyers Sue VA over Appeals Processes for Vets”
    3. PowerPoint presentation to use at speaking engagements for the public: "Protect Your Home and Savings"
    4. Tips on setting up speaking engagements
    5. Sample social media posts on current topics
    EC Practice Enhancement Program members, this is available free of charge in the PEP Marketing Content archives.
    Not a PEP member yet?  Learn more.
     
    Member Price: $79.00 Retail Price: $129.00
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    Crucial Conversations with Clients (marketing content)

    By: ElderCounsel, LLC

    Included in this package are the following marketing items, in Word format, for easy incorporation into your own website, blog, or social media platform.
    1. Blog Post/Website Content: Shingles Can Lead to Stroke and Heart Attack
    2. Blog Post/Website Content: Hospitals Starting to Meet Needs of Elderly
    3. Sample social media posts on current topics
    4. Presentation: Crucial Conversations PowerPoint
      1. Links to articles for PowerPoint presentation
      2. Care Contract (from Washington state)
    EC Practice Enhancement Program members, this is available free of charge in the PEP Marketing Content archives.
    Not a PEP member yet?  Learn more.
     
    Member Price: $79.00 Retail Price: $129.00
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    Ramp up Your Client Base During the Holidays (marketing content)

    By: ElderCounsel, LLC

    Included in this package are the following marketing items, in Word format, for easy incorporation into your own website, blog, or social media platform:
    1. Marketing ideas for December and January
    2. With sample press releases (or eblast content) to promote them
    EC Practice Enhancement Program members, this is available free of charge in the PEP Marketing Content archives.
    Not a PEP member yet?  Learn more.
     
    Member Price: $49.00 Retail Price: $99.00
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Featured Course

Law Practice Development Education